“revolution doesn’t happen when society adopts new technologies--it happens when society adopts new behaviors”

I could not agree more with this quote. Today, new technology is part of our daily lives. It has become such a routine in our culture that it has lost its popularity over the years. People are not looking for the craziest inventions out there, they are looking for change. I would just like to cite back to our presentation last night. At the end, you asked the group if it is easy for a company to utilize social media through viral marketing. The answer is simply "no." Everyone is exposed to technology and social media everyday. What grabs attention of the public these days is something new. In this particular quote, "new behaviors" is not new technologies. It is utilizing the technology we have, and reaching the public on a level where they can relate to the company. Something that shows you would be just as creative without the technology at hand. I think that best describes this quote.